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5 reasons why you need a website (even if all your customers are from Instagram)

Categories | Learn

Posted | Date

5 reasons why you need a website (even if all your customers are from Instagram)

Categories | Learn

5 reasons why you need a website (even if all your customers are from Instagram)

Opinions about websites are divided in the business world, one says that your company can only be successful with a website (of course we also believe this), while the other says that having a website has no added value. The latter group often mentions the following 3 arguments to claim that having a website is not necessary, they say that social media is king and where you can quickly show your brand to everyone, a website is just a redundancy and is a waste of money.

As you may have guessed, we are convinced that every brand needs a website as a “basic need”. Social media platforms, like Instagram, Facebook, Twitter, YouTube and so on, they are great tools to help your brand grow, but unfortunately these tools are not nearly strong enough and will never replace the power of a website. In this blog, we are going to convince you why having a website is the “basic need” of every brand.

5 reasons why you need a website
(even if all your customers are from Instagram)

Opinions about websites are divided in the business world, one says that your company can only be successful with a website (of course we also believe this), while the other says that having a website has no added value. The latter group often mentions the following 3 arguments to claim that having a website is not necessary, they say that social media is king and where you can quickly show your brand to everyone, a website is just a redundancy and is a waste of money.

As you may have guessed, we are convinced that every brand needs a website as a “basic need”. Social media platforms, like Instagram, Facebook, Twitter, YouTube and so on, they are great tools to help your brand grow, but unfortunately these tools are not nearly strong enough and will never replace the power of a website. In this blog, we are going to convince you why having a website is the “basic need” of every brand.
In this article, we would like to guide you on how to prepare your images for the web, by exporting / saving them too well and optimizing existing images for speed. We also mention the recommended image formats for your Nomade Templates in the article. Finally, we’ll cover some SEO tips on how to properly name the image and why it’s so important to add ALT tags to your image.

1. Your brand will appear more credible to customers.

56% of internet users would not trust a brand without a website. This is a high percentage and that is because people believe that when you have a website you are the real deal. If you don’t own a website, the customer may choose to go to the competitor.

People find it important to learn more about the brand before using their goods or services.

1. Your brand will appear more credible to customers.

56% of internet users would not trust a brand without a website. This is a high percentage and that is because people believe that when you have a website you are the real deal. If you don’t own a website, the customer may choose to go to the competitor.

People find it important to learn more about the brand before using their goods or services.
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2. It is an extension of your business card

Your website is the encyclopedia of your company, it contains all the information people need to know about your company. By showing your portfolio, info & prices, your brand story, style, your values ​​and insights, and everything else, people will use your goods and services. Through all the information that you present in a
user-friendly way, people visualize about your goods and services.

2.It is an extension of your business card

Your website is the encyclopedia of your company, it contains all the information people need to know about your company. By showing your portfolio, info & prices, your brand story, style, your values ​​and insights, and everything else, people will use your goods and services. Through all the information that you present in a user-friendly way, people visualize about your goods and services.
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3. It increases the chance of being found online

93% of people search on Google every single day, this means that if a potential customer is looking for a photographer, graphic designer, business coach, etc., he / she will most likely look it up on Google and not via Instagram.

But there is more, 97% of consumers search online for local brands and services. That means if you are a website designer and you live in the North of the Netherlands, people will find you faster from the area where people live in the south of the Netherlands. So this is a great chance to be found if you have a website (and are working a bit on building the SEO)

Speaking of SEO, those who choose to invest some time in SEO (this can be 1 x per month, for example by writing 5 articles for your blog), will see that you have more traffic on your website after a while. Would you rather outsource it to a company? We have a nice offer for you, for more information see the link.
Surfer_blogpost.0001
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3. It increases the chance of being found online

93% of people search on Google every single day, this means that if a potential customer is looking for a photographer, graphic designer, business coach, etc., he / she will most likely look it up on Google and not via Instagram.


But there is more, 97% of consumers search online for local brands and services. That means if you are a website designer and you live in the North of the Netherlands, people will find you faster from the area where people live in the south of the Netherlands. So this is a great chance to be found if you have a website (and are working a bit on building the SEO)


Speaking of SEO, those who choose to invest some time in SEO (this can be 1 x per month, for example by writing 5 articles for your blog), will see that you have more traffic on your website after a while. Would you rather outsource it to a company? We have a nice offer for you, for more information see the link.

Surfer_blogpost.0003

4. You are not in control of Social Media

Let’s compare your online presence to real estate. Your Social media account is like an apartment that you rent. You can dress it up to your style with furniture and some decoration, but the property is never really yours. You do not have the option to renovate the apartment to your style. By having a website, its like buying a house, you can rebuild everything in your house, painting the walls, rebuild the kitchen, you can create your dream house.

When you choose a social media platform as your base platform, you put yourself in a box. You can be the best web designer, copywriter or photographer, and still miss the uniqueness because of the limited options of presenting yourself on Instagram and Facebook.

Social media cannot be trusted for long terms. What if one of the big platforms is sold and then it goes downhill, there is a new platform that takes Instagram and Facebook off the map, or there is a trend that people no longer want to use Social Media. Then all your entry and hours of work have been for nothing …

5. Surprisingly, it can help you save money

This may sound a bit crazy, a website is an investment and not only during the construction but also afterwards. In addition, having a social media account is completely free and less work. Right! However, if you don’t market yourself and don’t allow potential customers to find you, the result will be at a lost. As we’ve said before, having a website increases the relationship of trust with your potential customers.


Most starting entrepreneurs consciously choose not to start a website right away, they see this as a luxury with a large price tag. While it is actually a crucial business asset, in which you will earn back your investment within a few months (provided it is executed correctly). We at Nomade Templates have developed extensive templates in which we are convinced that every brand can be found in one of our templates. These templates are easy to install yourself, but you can also leave it to us, it just depends on your budget. We help you launch your website, which will help you to gain more customers.


Curious about our Nomade Templates? Take a look in our store, and discover which Template suits you best.

4. You are not in control of Social Media

Let’s compare your online presence to real estate. Your Social media account is like an apartment that you rent. You can dress it up to your style with furniture and some decoration, but the property is never really yours. You do not have the option to renovate the apartment to your style. By having a website, its like buying a house, you can rebuild everything in your house, painting the walls, rebuild the kitchen, you can create your dream house.

When you choose a social media platform as your base platform, you put yourself in a box. You can be the best web designer, copywriter or photographer, and still miss the uniqueness because of the limited options of presenting yourself on Instagram and Facebook.

Social media cannot be trusted for long terms. What if one of the big platforms is sold and then it goes downhill, there is a new platform that takes Instagram and Facebook off the map, or there is a trend that people no longer want to use Social Media. Then all your entry and hours of work have been for nothing …

5. Surprisingly, it can help you save money

This may sound a bit crazy, a website is an investment and not only during the construction but also afterwards. In addition, having a social media account is completely free and less work. Right! However, if you don’t market yourself and don’t allow potential customers to find you, the result will be at a lost. As we’ve said before, having a website increases the relationship of trust with your potential customers.

Most starting entrepreneurs consciously choose not to start a website right away, they see this as a luxury with a large price tag. While it is actually a crucial business asset, in which you will earn back your investment within a few months (provided it is executed correctly). We at Nomade Templates have developed extensive templates in which we are convinced that every brand can be found in one of our templates. These templates are easy to install yourself, but you can also leave it to us, it just depends on your budget. We help you launch your website, which will help you to gain more customers.

Curious about our Nomade Templates? Take a look in our store, and discover which Template suits you best.